Here to motivate
you to be your best self

Our story

The mission

Empowering others through simple workouts, easy recipes and a like-minded community.

Dedication

What we stand for

Confidence

As a Division I athlete, Katie learned dedication and perseverance to health and wellness. Alongside her achievements as a college lacrosse player, she also graduated Cum Laude. We believe this commitment to oneself is what truly makes a difference in any endeavor.

Katie’s workouts and recipes inspire women worldwide to feel more confident in their bodies and be their best selves. By incorporating exercise, nutrition, and self-care into their daily routines, women can experience a renewed sense of confidence.

Healthy Living

To be your healthiest self, you must know how to eat right! Katie has been passionate about cooking and experimenting with new recipes since she was 10 years old. We focus on simple, yet delicious meals to make your life easier.

So let’s do this... TOGETHER!
xx, Katie

Hi! I’m Katie — a fitness personality, recipe developer,
creator of the Katie Austin app, host, and Sports Illustrated
Swimsuit model. 

A little bit about my background if you’re new here... after
my Division I lacrosse career at USC, I became a full time
sports host — though I always loved my side gig of fitness. I
taught classes on the side, and started a blog/this website
back in 2016. Though of course I was always inspired by my
mama, Denise Austin, it was really my own journey falling
into fitness as a career. 

I have a passion for helping women fall in love with
movement to ultimately live healthier and happier lives.
But, my biggest thing is doing it in a REALISTIC WAY! I
know how busy we all are, maybe you have kids, maybe
you’re working an early shift, maybe you’re just starting out
in your fitness journey — I’m here to make you feel like
working out is simple and attainable. I’m here to make you
fall in love with working out, which is my number one way
to stay consistent. 

My hope for you is to not only achieve your fitness goals,
but to feel stronger, energized and confident every single
day. Because you deserve to feel your best self!! 

Katie Austin

Your workout bestie

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Though it wasn’t until after college her business really began, Katie’s first workout video was when we was 7 years old. She always loved to watch her mom, fitness icon, Denise Austin, film her workout shows and inspire others around the world. n 2018, Katie started her own platform, KatieAustin. TV & the Katie Austin App where she has cultivated over 375+ on-demand home workouts and countless simple, healthy recipes for her community. 
 

In 2020, after years of prior auditioning, Katie tried out one last time to accomplish her dream of being a Sports Illustrated Swimsuit Model. After winning the open casting call in 2021, it was here her journey really started with SI. Katie continues to be a returning model year after year as a brand favorite, even winning Rookie of the Year. 

Beyond her fitness brand, Katie has tons of hosting experience. From co-hosting a show on Fox Sports West from 2017-2019, to hosting her own show, AUSTIN AF, and Healthy Hacks — airing on Youtube, and Snapchat Originals. She has also hosted freelance for Verizon at the Super Bowl, the NBA awards, NBA Summer League, DAZN boxing, and more. 

In 2024 Katie was recognized on the cover of Women’s Health January / February Transformation Issue. She previously was honored on Create + Cultivate’s Top 100 Women in Digital List and named by Seventeen Magazine as one of the top 10 Instagrams to follow. he was awarded Sports Illustrated Swimsuit’s Rookie of the Year.

Throughout her career, Katie has partnered with numerous global brands including Amazon, Verizon, Adidas, Clinique and Athleta. She has expanded her lifestyle brand to over 1.8 million social media followers, an app, online programs, a viral Snapchat channel, and more. She has been featured on shows such as the TODAY Show, Rachael Ray, Tamron Hall Show, KTLA, The Doctors, and On Air with Ryan Seacrest. Katie is grateful for each and every opportunity and experience that has come her way since starting her business.

The KA community

Meet like-minded women, workout with Katie on-demand, get access to easy recipes, IRL experiences and more.

Explore Katie’s favorites

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@katieaustinapp

@katieaustin